Validated new product opportunity and connected a startup company to world-class strategic partners to help with its development and commercialization phases.

Case Study

With a great idea, supporting technology and preliminary plan, the client’s goals were to develop and launch its high-tech cleaning device as quickly as possible.

Working closely with the firm’s investors and executive management team, Birnbaum Consulting helped the client identify short-term and longer-term objectives.

Key deliverables included assessing overall interest qualitatively, developing and testing a concept quantitatively, determining the potential size of the opportunity and initiating the strategy for design, distribution and promotion. Birnbaum Consulting also connected the firm to world-class strategic suppliers, including its industrial design and public relations partners.

The company launched its initial offering in 6 months.

Connect. Innovate. Grow.