External Connecting via Strategic Alliances
Every so often, an idea is identified but dropped because it fails to meet internal hurdles or competencies.  Perhaps the opportunity cannot be manufactured in-house or the current supply chain is inadequate.  Or, the marketing investment is just too high.

An alternative to dropping the idea is to work with a strategic partner.  Birnbaum Consulting can identify and evaluate potential alliances to help with the ideation, developmental and/or commercialization phases.  Often, this results in more viable ideas and reduced risk.  It also allows you to consider options never thought possible!