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About

David Birnbaum, principal of Birnbaum Consulting, has more than 15 years of Consumer Packaged Goods marketing experience. His specialty is driving growth via innovation, strategic partnering and brand management.

While working for Fortune 1,000 companies, David led brands ranging from ARM & HAMMER® to OXICLEAN® to BRILLO®.  His experience ranges from growing existing brands and products organically, in both the consumer and commercial space, to creating an innovation team to meet long-term growth requirements.  Category experience includes Household Cleaners, Laundry Detergent, Pet Products, Deodorant/Anti-Perspirant, Incontinence Products, Small Appliances and Baking Soda.

David leverages his background to help clients connect with customers in ways never thought possible, innovate to create meaningful customer experiences, and grow revenue and shareholder value.

David’s education includes an MBA from The University of Texas at Austin and a BA from Queens College of the City University of New York.

 
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